Experience
Director of Operations & Logistics
01/2025 - Present
Spearheaded logistics and on-site support for 5+ golf tournaments and community activations annually, from pre-event planning to post-event teardown.
Coordinated tee time scheduling, course flow, merchandise setup, and volunteer movement for events ranging from private showcases to public-facing scrambles.
Assisted in developing tournament structures, creating run-of-show documents, and ensuring events aligned with Lawd Golf’s brand values and grassroots tone.
Supported multi-day builds for tented activations, content zones, and branded environments, ensuring smooth execution under tight timelines.
Tournament Operations & Logistics
Represented Lawd Golf on-site at local and regional tournaments, brand collabs, and community days, engaging players and attendees while reinforcing brand values.
Played a key role in executing golf-meets-culture experiences, blending music, food, apparel, and community partners to create inclusive environments.
Built and maintained vendor relationships to ensure quality setup and partnership alignment, contributing to a 40% expansion in vendor collaborations.
Served as a key liaison for local course staff and tournament partners, ensuring brand professionalism and repeat event invites.
Brand Activation & Community Engagement
Coordinated the Inaugural Newport Beach Celebrity Classic: Played a key role in organizing this charity golf tournament, which featured over 70 athletes and celebrities, including NFL stars like Josh Allen, Saquon Barkley, and Nick Chubb. The event successfully raised $200,000 for Southern California fire relief efforts.
Collaborated with Premier Sports Agency: Worked closely with Athletes First, a leading sports representation and marketing agency, to bring together a star-studded lineup and ensure the event's success.
Engaged with Local Heroes: Facilitated the participation of local firefighters, including those who responded to recent wildfires, emphasizing community involvement and support.
Enhanced Event Visibility: Contributed to marketing and promotional efforts that increased public awareness and attendance, making the event a standout kickoff for the Hoag Classic tournament week.
Supported Charitable Initiatives: Ensured that all proceeds benefited organizations like Steadfast LA and the Newport Beach Fire Department Foundation, providing vital resources for first responders and fire recovery efforts.
Hoag Classic x Athletes First
Operations Manager
12/2024-01/2025
Supported the execution of the Hoag Classic, a PGA TOUR Champions event that raised $20M+ for local charities, hosted 80+ professionals, and drew 60,000+ fans throughout the week.
Assisted with the setup, maintenance, and breakdown of 1,000+ onsite structures including hospitality tents, signage, fencing, and activation zones.
Fulfilled logistical needs across all tournament phases — buildout, tournament week, and strike — coordinating with operations leads, vendors, and security.
Utilized Microsoft Excel and Google Sheets for inventory tracking, infrastructure lists, and vendor schedule coordination.
Tournament Operations & Logistics
Coordinated credentialing and scheduling for over 50 vendors and 300+ volunteers, ensuring smooth daily operations across shuttle, hospitality, and access control.
Assisted with managing partner activations and corporate hospitality areas, including Pro-Am welcome areas, Skyboxes, and Lux Club.
Facilitated communication between sponsors and the tournament team for on-course signage placement, credential pickups, and access inquiries.
Vendor, Volunteer, & Partnership Coordination
OnePlan – Supported event overlay planning by placing 1,000+ structures across the course, including tents, signage, fencing, and credentialed zones.
Dropbox – Collaborated with the tournament team to share and access infrastructure maps, signage layouts, and Pro-Am materials.
Google Workspace – Used Docs, Sheets, and Drive for vendor lists, credential trackers, signage breakdowns, and real-time volunteer scheduling.
Microsoft Excel – Tracked budgets, vendor deliveries, and inventory lists with clear organization and formatting.
Credentialing Systems – Helped manage and distribute 200+ badges for staff, vendors, and sponsors.
Technology & Tools
Doorman
05/2025 - Present
Welcomed and assisted 100–150 guests per day at a 167-room Forbes-rated luxury property, serving as the first and last impression for arrivals and departures.
Coordinated 200+ daily vehicle movements during peak weekends, ensuring zero guest delays and efficient turnaround for valet and bell operations.
Managed traffic flow and curbside logistics during 30+ weddings and group events, aligning arrival schedules with bell and concierge teams to avoid guest congestion.
Collaborated with front desk and concierge to fulfill time-sensitive guest requests, contributing to a 1.3% increase in satisfaction scores (84.7% → 86%) over a 3-month period.
Guest Experience & Front-of-House Operations
Played an active role in the resort’s transformation into a remodeled Forbes Five-Star property, helping usher in elevated service expectations.
Maintained uninterrupted service during renovation phases, managing front-of-house operations around evolving construction timelines.
Helped implement new valet protocols and arrival standards to match the updated luxury brand positioning.
Supported the reopening phase with service consistency and guest-first adaptability during brand realignment.
Property Relaunch & Brand Evolution
Technology & Tools
Opera PMS – Tracked VIP status, flagged reservations, and coordinated arrival timing with room readiness.
Google Workspace – Used for staffing coordination, inventory tracking, and guest service reporting.
Athlete Partnership Coordinator
12/2025 - 03/2025
Conducted in-depth market research on 75+ potential brand partners for a roster of 30+ college athletes, including standout names like Malik Muhammad (Texas), Alan Bowman (Oklahoma State), and Taz Williams (Baylor commit).
Identified alignment opportunities based on brand values, regional markets, and athlete audience demographics to support compliant and effective NIL strategy.
Developed tailored partnership suggestions for each athlete using performance metrics, personality traits, and brand fit to enhance credibility with target companies.
NIL Research & Partnership Development
Played a key role in designing and refining 5+ customized NIL pitch decks, showcasing athlete stories, social reach, and brand alignment strategies.
Collaborated with the Jaster creative team to ensure each proposal reflected the athlete’s tone and values while staying within NCAA and state regulations.
Helped support the partnership process behind successful alignments involving Demar Hamlin (Buffalo Bills) and other notable talents, increasing athlete brand exposure and trust with partners.
Researched and tailored 10+ brand-specific proposals using audience insights and visual storytelling to align athlete profiles with targeted partnership opportunities.
Pitch Deck & Proposal Creation
Sports Marketing Intern
09/2024 - 01/2025
Assisted in the development and execution of 5+ marketing campaigns per semester, including themed nights, giveaways, and on-campus activations that contributed to a 5% increase in attendance during Fall 2024.
Supported promotional planning and in-venue execution across 50+ game days and special events, helping create memorable fan experiences for 35,000+ attendees.
Collaborated on the creation of flyers, signage, and in-game scripts to enhance the game day atmosphere and student connection to LBSU Athletics.
Marketing & Fan Engagement
Supported in-venue operations for Men’s Basketball, Women’s Volleyball, and Women’s Soccer, ensuring smooth execution of promotions, sponsor activations, and fan engagement at indoor and outdoor venues.
Provided on-site support for fan engagement activities, including student contests, mascot coordination, and sponsor giveaways.
Contributed to setup and breakdown of marketing zones, signage placement, and hospitality support at both indoor and outdoor venues.
Game Day Operations
Worked closely with 5+ internal departments including ticketing, creative services, corporate partnerships, and game operations to ensure aligned marketing execution.
Supported activation strategies that helped increase student engagement by 5%, including tabling, classroom drops, and street team coordination.
Cross-Functional Collaboration
Technology & Tools
Canva & Illustrator – Assisted in designing graphics for print and digital promotions.
Google Sheets & Docs – Used to track campaign details, signage needs, and run-of-show timelines.
Audio/Visual Technical Lead
01/2022 - 05/2023
Oversaw the setup and execution of 3+ corporate events per week and 2 large-scale concerts monthly at venues including The Cosmopolitan, Venetian, and Resorts World Las Vegas.
Led audiovisual production for events hosting 500–3,000+ attendees, supporting Fortune 500 conferences, concerts, and internal corporate functions.
Ensured seamless show flow by managing stage transitions, cue timing, live feeds, and real-time AV troubleshooting.
Collaborated with client teams, producers, and venue staff to ensure technical needs aligned with event goals and audience experience.
Corporate Event & Production
Evaluated and implemented new audiovisual technologies to keep Encore aligned with evolving industry trends and client demands.
Introduced more efficient signal flow systems that reduced setup time and increased reliability during live shows.
Assisted clients with hybrid event formats, helping integrate livestreams, remote panelists, and dynamic stage displays.
Supported LED wall configuration, switcher operation, and multi-room AV synchronization.
Technical Strategy & Innovation
Game Day Operations
05/2022 - 08/2022
Managed the planning, setup, execution, and breakdown of 42 home games at OC Great Park, supporting fan-facing logistics from gate open to post-game teardown.
Arrived 3–4 hours pre-game to organize signage, field equipment, concessions, and fan areas, ensuring timely operational readiness.
Assisted with the setup of in-game entertainment stations, player tunnels, and hospitality zones for average crowds of 250–500+ attendees per game.
Supported on-field coordination of national anthems, ceremonial first pitches, and promotional activities.
Game Day Set Up & Execution
Worked with a volunteer staff and intern team of 10+ to ensure game day coverage across field operations, fan experience, and guest services.
Communicated with front office and team personnel to align timing for pre-game ceremonies, player movement, and field transitions.
Rotated responsibilities throughout the summer to support multiple operational areas, contributing to broader knowledge of sports event execution.
Cross-Team Collaboration